House of the Dragon

HBO max

AR Experience-Snapchat-Bellas Artes

Immerse yourself in the world of fantasy and adventure with our cutting-edge AR campaign for House of the Dragon. Leveraging Snapchat's AR landmarks, I've crafted an awe-inspiring lens that bridges the gap between the realm of House Targaryen's dragons and the iconic "El Palacio de Bellas Artes" in Mexico City.

In partnership with HBO, top AR developers around the world brought to life a captivating campaign that ignited the imagination of fans worldwide. This monumental undertaking allowed fans to witness the legendary dragons from House Targaryen as they took flight, breathed fire, and interacted with real-world landmarks by simply accessing the HBO Max Profile on Snapchat.

"HOUSE OF THE DRAGON" stands as a testament to the power of AR in storytelling and engagement. It's a journey that melded two realms, captured hearts, and left an indelible mark on the landscape of experiential marketing. Join us in celebrating this extraordinary collaboration that transformed the skyline into a canvas of fiery fantasy.

To see more about this global campaign visit here.

Are you ready to create your own extraordinary AR experiences? Contact me today to bring your brand's narrative to life through the magic of Augmented Reality.